MAiN LOGO DESIGN

This is Evil Geniuses’ primary logo. It is to be used for all brand representation. Our logo is important, so please don’t cramp its style, let it have the space it needs and deserves.

The Evil Geniuses main logo should always be surrounded by a minimum area of space.

Scale and proportion should be determined by the available space, aesthetics, function, and visability.

The black or midnight logo should be used on light-colored backgrounds or images. The white logo should be used on dark-colored backgrounds or images.

Recommended minimum size:
Digital: 100px width
Print: 0.5 inch width

DO

DO NOT

EVIL GENIUSES CREST

The crest is the word-free part of our logo.

The EG crest draws inspiration from our past with a bold eye to the future

COLOR PALETTE

The Evil Geniuses visual identity relies heavily on the tone and use of strong coloring. The palette consists of a complementary range of low, yet independently strong colors. The intention of this palette is to give the brand a unique look and feel, making us memorable and easily distinguished.

MIDNIGHT

#0C1220
C84 M75 Y57 K75
PANTONE 7547 C

70%

WHITE

#FFFFFF
C0 M0 Y0 K0

20%

BLACK

#000000
C75 M68 Y67 K90
PANTONE BLACK 6 C

5%

STEEL

#D1D3D4
C17 M12 Y12 K70
PANTONE COOL GRAY 1

5%

iMAGERY

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ASSET REQUEST

Fill out this form to request any assets you do not see on this page. Specify the reason you need the asset and we will respond to you as quickly as possible.